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| Feature | Good Bruce | Craigslist | Facebook Marketplace | eBay |
|---|---|---|---|---|
| Setup Time | 30 seconds | 15-30 minutes | 10-20 minutes | 30+ minutes |
| Scam Protection | Full Protection | High Risk | Medium Risk | Some Protection |
| Selling Fees | Fair & Simple | Free | Free | Up to 13% |
| Time to Sell | Hours to Days | Days to Weeks | Days to Weeks | Days to Weeks |
| Manual Listing Creation | AI Does It All | Manual Required | Manual Required | Manual Required |
| Price Setting | AI Market Analysis | Guess & Hope | Guess & Hope | Basic Suggestions |
| Buyer Negotiations | AI Handles It | You Handle All | You Handle All | You Handle All |
| Listing Updates | AI Auto-Updates | Manual Only | Manual Only | Manual Only |
Multiple security experts warn about ongoing scam risks.¹ Overpayment scams, fake payment methods, and identity theft remain persistent concerns.
Cash only meetings in parking lots. No buyer protection, no seller protection.
Endless back-and-forth messaging with people who never show up.
Basic text editor, no pricing help, no optimization features.
You write descriptions, set prices, handle all buyer questions and negotiations yourself.
Your personal Facebook profile is exposed to potential buyers. Safety risks increase.
Your listings may not be seen by buyers due to Facebook's complex algorithm.
Easy for scammers to create fake profiles and disappear after taking your money.
When problems arise, Facebook support is notoriously difficult to reach.
You handle all descriptions, pricing research, photo editing, and buyer communications manually.
Up to 13% in fees. Complex fee structure that's hard to understand and calculate.
You handle all packaging, shipping, and returns. Time-consuming and error-prone.
eBay heavily favors buyers in disputes, leaving sellers vulnerable to scams.
Hundreds of policies to learn. Easy to make mistakes that can get your account suspended.
Detailed product descriptions, category selection, pricing research, and photo optimization all done manually.
Send a photo via text. No writing descriptions, no setting prices, no creating listings. AI does everything.
Advanced AI analyzes market data, recent sales, and demand to set optimal prices automatically.
AI handles all buyer questions, price negotiations, and deal-closing. You never talk to buyers.
AI automatically updates listings based on buyer questions, market changes, and performance data.
Professional pickup service. Secure payments. No stranger meetings or safety concerns.
See how Good Bruce delivers better results than traditional platforms
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1. NordVPN Security Research. "Is Craigslist safe in 2025?" 2025. Norton LifeLock. "13 common Craigslist scams to avoid." 2025.View Source
Platform comparison information gathered from official documentation, security research, and publicly available platform policies as of 2025.
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